Social Media

As social media grows in popularity, it’s becoming more essential for companies. It’s no longer a viable option to disregard social as something frivolous: it is absolutely essential...

Social media is everywhere. Facebook has over 1 billion users. Twitter has exploded to over 500 million registered accounts. 67% of adult Internet users are on social media. It makes...

If you want to reach your potential clients on social media, you have to know what they want. What motivates them to follow a brand? Are they looking for something specific? How can...

Stop me if you’ve heard this one before: “We’d love to build content for our site, but would you please be so kind as to show us some numbers to suggest there will be a return on our...

Despite being the most popular search engine in the world, many businesses are still not utilizing Google or its properties efficiently. Google Plus -the second largest social network...

Online marketing and content creation are deeply intertwined. You already know that you can add value to your brand by frequently updating online content to keep your company fresh in...

It’s amazing to think that it’s been less than a year since we launched the Uberflip blog and already our audience has grown to a couple thousand unique visitors every week, and...

Given mass consumer adoption of social media, over 75% of brands have incorporated social advertising into their integrated marketing budget. However, the majority of...

During a product release demo a few months ago, Facebook unveiled what could be the biggest disruption to traditional search engines and queries yet – Graph Search. Facebook Graph...

Content marketers already know the importance of including social share widgets, such as Twitter, Facebook, and Pinterest, on their website to encourage sharing amongst their...