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We just announced our new analytics platform called Metrics - built from the ground-up in order to give you the most relevant and detailed analysis possible for your content. An Uberflip Metric is a total or average representing a key piece of information about your audience’s engagement with your content. With over 20 Metrics and 120+ reports, you can see insight regarding your content like never before. more

Engaging digital audiences takes more than turning your print content into a boring PDF. Consider layout, colors, font size, multimedia elements, social media and other interactive tools. Marketers, publishers and other content creators must leverage design and technology to keep things simple, clean, fast to load and appealing on tablets and other devices. At this webinar, Jeff Howard, President and Creative Director at Evoke Solutions, shared his thoughts on how to ma... more

Do you struggle finding ways to bridge online and offline audiences? Grow your digital audience with Microsoft Tags and 2D barcodes: an engaging and completely customizable way to connect users across platforms. At this webinar, Paul Cunnington, Director Startup Business Group at Microsoft, explained:  - How to and when to use 2D barcodes in your digital editions - How 2D barcodes boost engagement - Examples of successful 2D barcode campaigns - Best pra... more

Learn how to integrate mobile into your current publishing strategy without duplicating your work load or investing more resources. From design to content preparation, enhancements and distribution... Save and make money with a cost-effective mobile publishing approach. Did you know that: - Today, half of the US population uses mobile media more

Digitizing your content takes more than turning your publication into a plain old PDF. Marketers, publishers and other content creators must leverage design and technology to keep things simple, clean, fast to load and appealing to digital audiences. Consider branding, font size, multimedia, pop-ups, layout, social media and other interactive tools. At this webinar, design expert Andrew Edgecombe gave tips and lessons on how to make your digital content truly engaging. more

With the growing importance of social media, publishers, marketers and content creators in general face multiple questions. It’s important to have content shared, but what does that mean to your brand? At this webinar, Laurie Boettcher, experienced PR professional and social media enthusiast, explained how to harness the power of Facebook, Twitter, LinkedIn and other leading channels. She responded to a variety of ... more

Native App or Web-App? Which technology makes more sense for marketing and distributing mobile content? This question has emerged often in the last year, a discussion not very likely to end anytime soon. At this learning session, (Uberflip)' Chief Marketing Officer Randy Frisch showed stats, gave examples and explained why a multiplatform approach is the best way to go. (Uberflip) also presented the Library App, which gives audiences the flexibility to discover, browse and navigat... more

At this webinar, (Uberflip)' Chief Marketing Officer Randy Frisch revealed insightful trends and pointed out essential features that increase reader engagement and overall effectiveness of digital editions on multiple devices. He examined and explained the best practices for using rich media and interactivity on digital and mobile publications. Access the recording here: more

At this session, (Uberflip)' Chief Marketing Officer Randy Frisch explained the latest metrics by Nielsen and Comscore on mobile devices (including “connected” devices like iPads, Kindles and tablets) and explain how these changes are influencing the way audiences connect and consume media. Apps, Native Apps, Web Apps, mobile sites... Which platform works best? Watch the recording: more

At this webinar, guest speaker Matthew Hawkins, Vice-President of Marketing and Digital Media at RTM Productions, examined and explained best practices for using rich media on digital and mobile publications. (Uberflip)' Chief Marketing Officer Randy Frisch revealed insightful trends and pointed out essential features that increase reader engagement and overall effectiveness of digital editions. Check out the recording: And here are the web... more

Like the kids that come to your door to deliver subscriptions, two of the biggest tech giants, Apple and Google, are battling each other to be the next big digital subscription provider. But can you afford to give away 10-30% of your revenues to be a part of their world? What if there was a way to be part of their offering but also run your own model? A system that allows you to keep all of your revenues or still make use of any other App storefront… There is! It's called (Uberflip), a flexible web-based platform that l... more

At this webinar, the (Uberflip) team examined usecases such as catalogs, textbooks, brochures, corporate documents and showed how to leverage digital publishing and interactive marketing features in different interactive scenarios. Digital publications with rich media, links, forms, coupons and email campaigns are only the beginning. (Uberflip) provided tools to communicate your message in new attractive ways, and achieve specific marketing goals. Watch the recording below! more

We held an online learning session that discussed the new API, how to use it, and what applications and results are possible.  We also gave you the details on how to win a brand new iPad using the API. Yoav Schwartz, the CEO of (Uberflip) was a part of this session and provided valuable insight and advice on how to take advantage of the new API. (Uberflip) API is a way for you to access your account's content and create your own 3rd party applications using (Uberflip)' features. more

Getting started with mobile editions of your publications?  View the videocast of the (Uberflip) webinar below. At this webinar, attendees were able to gain insight on how publishers and other content creators are acting in the mobile market.  Also covered are future trends and (Uberflip)' tools that can help content producers reach the mobile market. Our guest speaker Chad Jaennette, Manager of Publisher Relations at the Audit Bureau of Circulations, shared the results of ABC's recent study "Going Mobile: How Publishers are Solidifying Strategies and Adapting to ... more

With technology advancing at a rapid pace, the end user is looking for more than just a digital copy of a print publication.   Rich media and other enhancements greatly improve engagement with your audience. Here are some stats: According to Smarter Media, some of the elements that enhance the readers’ exp... more

(Uberflip) has the most advanced set of features to monitor, track, analyze and optimize the performance of your digital editions. Google integration, zoom points, keywords, unique visits, page-views, clicks... At this webinar, our audience got insight on the metrics that matter the most when it comes to achieving marketing goals with publications. Digital publishing experts Nathan Virtue and Jose Sanchez showed how to maximize the effectiveness of digital content using analytics. Here's the recording of the Webinar. more

(Uberflip)' latest Webinar showed ways content managers, publishers and marketers the most current tools to distribute and sell online publications. Subscription module, mobile (iPad, iPhone, Blackberry), social media sharing, e-mail campaigns, distribution by location... (Uberflip)' comprehensive set of features was covered. Nathan Virtue and José Sánchez, both experts in (Uberflip)' platform, provided their insight for creating a comprehensive distribution strategy for online publications. If you missed it, don't worry. Here's the Webinar's recording:... more

(Uberflip)' third Webinar dealt with one of the most important subjects to publishers and content producers in 2010: mobile publishing. How do we go about posting content on mobile devices? Native Apps Vs. Web Apps, which model guarantees revenue for the long run?   Our speakers were provided with insight on having an effective mobile publishing strategy. Matt Kinsman, Executive Editor of Folio: Magazine, touched on trends and best practices and gave his opinion about the different aspects of mobile publishing. Nathan Virtue and Jose Sanchez, both experts in the (Uberf... more

(Uberflip) second Webinar was a huge success. Attendees had the opportunity to learn about the importance of branding digital editions and walked through (Uberflip) main branding features, including logo placement, background image, URL masking... If you missed it, don't worry. Here's the Webinar's recording and a link to the slides used during the session:   more

Nathan Virtue and Jose Sanchez, both experts in (Uberflip) publishing system, hosted (Uberflip)' first Webinar.  At the end of the session, attendees learned how to format links, widgets (great for any kind of content), audio and video. They were ready to enhance their ads’ look & feel and to ultimately boost their revenue using (Uberflip)' digital publications. If you missed the Webinar, don't worry. Below are the slides and examples used during the learning session. Watch a recording of the Webinar or click on the mini Flipbook to view the entire presentation. more