Content is more important than ever to the way we engage our buyers. But a one-size-fits-all approach won’t cut it. Buyers have come to expect a personalized content experience and marketers that can offer it are edging out the competition.
What once seemed impossible—serving visitors exactly what they want, when they want it—can now easily be achieved, thanks to platforms like Bombora and Uberflip AI. Tune in as we pull back the hood on these two platforms and show how marketers can leverage AI-powered content recommendations to personalize experiences at scale.
In this webinar you’ll learn:
Your customers live in a world of Spotify and Netflix. And as such, they’ve come to expect personalized experiences. The expectation of personalized content experiences has been set. B2B marketers need to adapt to buyer expectations.
Bombora is the largest aggregator of B2B intent data, providing B2B marketing and sales teams insights about when their customers are actively in-market.