Webinar Summary

Content is more important than ever to the way we engage our buyers. But a one-size-fits-all approach won’t cut it. Buyers have come to expect a personalized content experience and marketers that can offer it are edging out the competition.

What once seemed impossible—serving visitors exactly what they want, when they want it—can now easily be achieved, thanks to platforms like Bombora and Uberflip AI. Tune in as we pull back the hood on these two platforms and show how marketers can leverage AI-powered content recommendations to personalize experiences at scale.

In this webinar you’ll learn:

  • How AI-powered content recommendations drive prospect engagement
  • How AI and machine learning are helping marketers uncover visitor intent
  • How to leverage visitor intent in your content strategy
  • How Bombora and Uberflip AI work together to help you personalize at scale
  • Best practices for using Bombora and Uberflip AI together
  • Speakers

    Charles Crnoevich Head of Partnerships at Bombora
    Jason Oakley Product Marketing Manager
    Lisa Kenney Principle Demand Generation Marketing Manager at Blackbaud

    Registration

    Your customers live in a world of Spotify and Netflix. And as such, they’ve come to expect personalized experiences. The expectation of personalized content experiences has been set. B2B marketers need to adapt to buyer expectations.

    Bombora is the largest aggregator of B2B intent data, providing B2B marketing and sales teams insights about when their customers are actively in-market.