Measure content performance at a glance to hone personalization and drive business demand
Uberflip’s platform helps marketers guide audiences through the customer lifecycle, in a way that meets buyers and customers wherever they are in the journey. With real-time analytics, you can see who is engaging with each of your content assets and use those insights to personalize content further and move buyers towards a purchasing decision. With content analytics performance dashboards, get immediate insight into how your content, streams and hubs are performing, so you can easily report on what’s resonating, engage your sales team, and accelerate the sales cycle.
Prove marketing ROI with enriched data, powerful integrations and account-specific insights
Uberflip enriched analytics integrates directly with your marketing automation platform, including Marketo,HubSpot, Eloqua and Pardot. Pull in buyer and company level data to attribute engagement to specific contacts and accounts, better measuring impact on the buyer journey and marketing ROI. Gain full transparency into your buyer’s journey, and next-level insights that help you target buyers with personalized content like never before.
Maximize post-sale customer engagement
Uberflip analytics play a pivotal role in optimizing customer engagement and retention strategies across various stages of the customer lifecycle. By tracking customer interactions with content aimed at onboarding, educating, cross-selling, and upselling, you gain valuable insights into customer preferences and behaviors. These insights allow you to tailor content and offers to meet your audience’s specific needs, driving higher engagement, conversion rates, and revenue growth. Additionally, analytics help identify early indicators of potential churn, allowing businesses to proactively intervene and retain at-risk customers
Measure content performance your way
Uberflip’s Explore feature lets you evaluate content and asset performance on your own terms.. It’s never been easier to customize reporting, compare KPIs of your choosing, and look at the data that matters to you in the way you want to see it.
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Uberflip takes all the guesswork out of your content strategy. Our deep and enriched analytics enhance your ability to personalize experiences, and measure your impact on the buyer’s journey.