Starting with Flipbooks
It all started with a desire to create better experiences. In 2012, Uberflip was founded by Yoav Schwartz (CEO) and Randy Frisch (President & CMO). Schwartz and Frisch wanted to improve the experience of static PDFs for both marketers and end-users, so they launched with Flipbooks, an interactive PDF-maker.
From Flipbooks to Content Experiences
Driven by the vision to empower marketers to create better experiences for their customers, they launched the world’s first Content Experience Platform. What started as a Content Hub or resource-library builder has become an end-to-end platform for creating content experiences for ABM, lead generation, sales enablement, and content marketing to meet the needs of today’s modern marketer.
Content Experiences and Beyond
In 2016, the company took on $3 million from SaaS Capital to continue to build out its suite of products and fuel its rapid growth. Just two years later, Uberflip received $32 million in funding from growth equity firm Updata Partners. Today, the company employs more than 110 Uberflippers and has collected a bevy of accolades including being named to the Deloitte Fast 500 in 2017 and Canada’s Top 100 small and medium employers in 2018, all of which is housed in its new 30,000 sq. ft. office in downtown Toronto.